Thomas LaVelle

Employment

• Freelance Senior Art Director5/2015 to Present

  Havas Gemini

  Collaborated with creative team to develop infographics and other design elements. Was instrumental in the creation of a brand ID for a Patient Assistance Program and its support materials, including medical enrollment forms, business cards, and flashcard.

• Freelance Art Director4/2015 to 5/2015

  WIF International

  - Collaborated with committee co-chair to develop collateral materials for an upcoming event

• Freelance Art Director 1/2015 to 3/2015

  James Howard Creative

  - Managed the layout of company profile brochure in collaboration with Senior Art Director - Designed info graphics for use in white paper

• Art Supervisor2012 to 2014

  Havas Life Managed Edge

  Led department in the planning and development of art projects for external clients, including the Academy of Managed Care Pharmacy (AMCP). Supervised product launches, initiated vision for client branding by participating in creative team planning committees and brainstorming sessions. Leveraged knowledge of latest technology to enhance digital solutions. Ensured timely project delivery within budget constraints. - Liaised between the Senior Art and Creative Directors across multiple brands. Set timing for deliverables - Managed 2 product launches in the MS Category and supervised creative for 4 brands - Developed interactive medical exception letters and a formulary pull through website - Brainstormed with creative team on concepts for tradeshow booths. Developed and completed final concept - Created innovative tactics to deliver appropriate messages to the Payer audience - Monitored creative pieces to ensure consistent branding by collaborating with our HCP team counterparts and Payer customers - Collaborated with Copy and Account to ensure alignment of strategic goals and objectives throughout each project’s lifespan - Coordinated production of trade booths, digital media, and print to ensure development of compelling creative visuals, timelines, and specifications for file hand off - Facilitated in the development of new business by assisting the Creative Director prepare client presentations

• Senior Art Director2010 to 2012

  Mosaic a DraftFCB Company

  Directed art creative for $2M+ Managed Markets account. Supervised 2-3 Art Directors across multiple jobs. Monitored project progression to ensure successful completion within budget. Produced creative solutions for multiple therapeutic areas in pre- and post-launch stages of new business campaigns. - Managed creative production including logos and other visuals - Created cross-channel and cross-stakeholder materials, e.g. training information, pull through, non-branded disease state materials and payer value materials - Designed and presented concepts to client for pull-through templates, Transition of Care campaigns, and Medical Group initiatives - Produced creative design and altered copy in accordance with layout needs; consulted with copy writer to accomplish desired outcome - Determined timelines and project hours required to complete jobs

• Art Director2009 to 2010

  Quadrant HealthCom

  Created cover art and promotional material to increase subscriptions. Designed layout of monthly publication and additional supplements. - Worked with editor to ensured deadlines were met - Coordinated with publisher to create promotional rate cards and advertisements

• Graphic Designer2008 to 2009

  Ascend Media

  Designed Continuing Medical Education (CME) brochures, posters, slide backgrounds, and other promotional materials. - Achieved deadlines by collaborating with project production managers

• Art Director2006 to 2008

  Quadrant HealthCom

  Created cover art and promotional material to increase subscriptions. Designed layout of monthly publication and additional supplements. - Collaborated with editor and outside vendors to ensured deadlines were met - Supplied webmaster with electronic versions of articles to upload

• Graphic Designer2005 to 2006

  Dimensional HealthCare

  - Produced branding of meeting materials for Phase III and Phase IV Community-Based Trials - Established project timelines and determined daily tasks in collaboration with the Art Director

• Graphic Designer2002 to 2003

  Goen Technologies

  - Developed logos, brochures, t-shirts, and other collateral materials - Liaised between Marketing Director and apparel vendors, printers, and sign makers to ensure outsourced projects were completed on time or ahead of schedule

• Graphic Designer1998 to 2001

  Vamcom & Partners

  - Assisted Art Director in the creation of original designs, making client corrections, production file preparation, and making comps for presentation